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Property Buying Secrets Revealed

11.04.2009 · Posted in Real Estate

If you want to make money in real estate there are some good techniques that will help you work more effectively. Being a wealthy full time investor isn’t for everyone, however, it is still worth your time and effort to know a few techniques to save money on property. Here are the top 7 insider free real estate investing secrets that will show you how to find a better deal.

1. Property must come with a discount

Property discounts can happen a lot of different ways. Price and terms are the same thing and this is just one example of how you can capitalize on getting a discount. The important thing is to understand what variables would cause a seller to sell their property for less than it is worth. Profit will be easier when you know how to find these circumstances. That’s the benefit to a good set of investment secrets for real estate. Home location is rarely a factor is the resulting circumstances of a seller that cause them to give a discount. Great investors are always marketing to attract the right circumstances.

2. Find the seller’s bottom line before you walk in the door

Many people confuse an “asking price” with a “selling price.” Any good investor will tell you that an asking price is relatively meaningless. If it really meant anything, asking price would be the “getting price” and it rarely is. Without ruining the negotiation, here’s how you can get a cheaper price on a desired property. Have a third party (that knows you) make a void-able lowball offer. That way, they won’t have to actually buy the property and you’ll know if the seller is offended by that offer. It gives you insight to know just how flexible the seller is on their price. Often they will counter back at 10-20% off of their asking price. You’ll actually walk in your negotiation with a clean slate but you’ll have a better idea of what the seller will actually accept. If you seller comes down even 10%, you can save yourself 10s of 1000s of dollars. In their mind the lowball offer didn’t come from you either so if they get offended, they won’t be offended at you.

3. Have an escapable contract

It is typical in a residential real estate deal to include clauses like “offer conditional upon home inspection within XX days.” You’ll want to include a similar escape clause in your deals. You don’t actually have to show that you really did a home inspection. You can use this as an escape to make an offer and then back out if you are unable to sell the home for a higher price. Controlling a property through a contract is just like owning it which is why good investors make escapable offers all the time. The risk is actually minimal when you can back out of a deal that you haven’t already resold.

4. Homes aren’t like playing the lottery

“Hey, I really enjoy the brochure of that mutual company so I will buy some shares.” It sounds stupid don’t give much more business analysis than that to buying a property. If the numbers don’t show you that your investment property will be profitable either take the time to do the analysis and find a good situation or don’t buy it. A second property can have a large time commitment involved so just imagine if you were going to lose money on it. Investing in real estate without performing the analysis on the numbers is just like buying from the company brochure.

5. Have 2 or more ways to exit a property

You’ve probably heard on the TV to “buy, fix up, and flip.” Ideas that are spoon-fed to the public are rarely, if ever, really profitable. For example, selling a property and holding a second mortgage often pays the same cash returns that a rental property does without all the added management. Be aware of your creative real estate investing techniques before you take title on a 2nd property. You’ve already lost if you go looking for a renter after you’ve already bought. In your repertoire, at least know how to lease-purchase, hold a secured 2nd mortgage note and wholesale before you just buy and rent.

6. Buy and hold is not all it’s cracked up to be

Rental property typically generates about 10% profits for the owner. Consider that if you’re renting for one thousand dollars per month, you can anticipate approximately $100 profit per month. How much is your time worth? Are you willing to fix toilets, roofing and plumbing for $100 a month? Creative investors use creative strategies for a reason. Think about how the bank collects on your property without having to physically manage it. Don’t spend all your time to make a profit.

7. Attract profits with strong marketing

You can market to have great deals find you or you can go out and look for great deals day after day. You’ll probably never find a great deal if you don’t market for one[spin]. At the very least, you should have [spin]industry specialists like mortgage brokers and real estate agents seeking a good deal for you. If you want to make the big money though, you need to know how to creatively do deals and market for them. Realtors and brokers don’t really do any investing so although they can find some good deals, the best deals aren’t something they are accustomed to investing in. That means that the best deals go through investors who market to attract them instead of through realtors.

The most prevelant secret is that the best deals always go through investors who know how to find them.

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